Although blogging has only been around about a decade, the formula
has exploded across the Worldwide Web. According to BlogPulse, there
were 152 million blogs
on the Internet as of 2010. And although most bloggers do it as a hobby
-- about 60 perscent -- the ranks of full-time and part-time
professional bloggers increased to 18 percent of the blogosphere,
according to Technorati.
Just
as any veteran newspaper reporter knows the difference between a news
profile and a personality profile, bloggers have developed their own
recognizable conventions of form and content. Below are the most common
types of blogs to model:
• The Diary Blog — Just
like the paper version, collects a persons private thoughts, feelings
and doings; intended for the writer or small circle of family and
friends.
• The Filter Blog — Filters the Web for good or interesting or unusual items, summarizes the item and links to it. The most common type of blog.
• The News Blog, Themed — Brings originally written reports or
filters the Web for news on a particular topic, such as professional
football or rap music.
• The News Blog, Unthemed — Same as above, but covers the waterfront.
• The Project Blog
— Follows the writer as she or he embarks on a project, like building a
house, with frequent updates on the steps along the way.
• The How-To Blog
— Walks the reader through the steps of a certain project or task, like
how to knit a blanket, with detailed instructions and expert advice.
• The Review Blog, Culture
— Cultural criticism of arts, entertainment and cultural fields, from
movies and fashion to architecture and food. Also often serves a preview
function.
• The Review Blog, Consumer — Like the above, but focusing on products and services, such as the latest iPhone app.
Remember that in addition to being types of blogs, you can think of these as types of blog posts as well. Add variety to your blog by alternating post types if you like.
Happy blogging!
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